molecule: Graphic Design + Web Design + Photography. Freelance graphic design, web design and photography by Mike Vlack. The molecule studio is based at Bondi Beach, Sydney Australia.

molecule: Graphic Design + Web Design + Photography. Freelance graphic design, web design and photography by Mike Vlack. The molecule studio is based at Bondi Beach, Sydney Australia.
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Graphic Design

         

Panavision Lighting Asia Pacific Lightning Strikes Ad

 

 
Job: Panavision Lighting Lightning Strikes Ad
     
Client:   Panavision Lighting Asia Pacific
     
Details:   4 colour industry directory advertisement
     
About:  

I created this ad for Panavision Lighting Asia Pacific about a month ago.

The background is rendered in Photoshop. I've been wanting to create lightning bolts on a job using the "Difference Clounds trick" since the mid nineties. Maybe it should have been left in the nineties, but I think I get away with it here.

The ad was run in the film industry directory The Production Book.

 

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